BRAND SUCCESS BLUEPRINT

BUSINESS PROBLEMS

We don’t have a formal marketing strategy, we’ve been winging it.

Clients & potential new clients don’t understood why our product is better / different to our competition

Our communication isn’t consistent or compelling / impactful

PROJECT DELIVERABLES

  • Put your competitors under the microscope (product, branding, advertising, pricing)

  • What’s unique about your product?

  • Build a ‘brand positioning map’

  • Define your audience, customer profiling

  • Craft compelling messaging to differentiate your brand

PROCESS FLOW

  1. Initial consultation

  2. Discovery session to align on current brand perceptions

  3. Consultant works through deliverables (onsite or remote)

  4. Mid project alignment session

  5. Consultant completes work and prepares client presentation

  6. Client presentation session + Q&A

  7. Follow Ups

Investment: $2,750 + GST 5 Consulting Days